I need a discussion post for the following information. My capstone client’s name and information is attached.

Developing a Media Relations Strategy

This month, you will develop assets to support your capstone project campaign’s media strategy. But before you do this, you have to actually develop that strategy. In this discussion, you will formulate your media relations strategy, including developing measurable goals, figuring out your audience, and tailoring your assets to fit those goals. You will also solicit feedback from your classmates on the plan, and provide feedback to them about their plans as well.

Research

Perform some background research on Media Relations Strategies. You must research some supporting information to back up your plan. This information should be gathered via the Full Sail Online Library, using EBSCOHost or LexisNexis. Additional information may be gathered through one or more of the following sources:

-­‐ The Federal Government, through FedStats.gov -­‐ Polling Organizations, like Pew Research or Gallup -­‐ Credible news organizations, such as CNN, The New York Times, or your local newspaper

Instructions

Initial Post – Minimum 250 words: Using your Capstone Project Campaign as a basis for your responses, answer each the following:

– What is the overall message of the campaign?

– Who is your target audience? You must answer this question with statistical information gathered from your research.

• What are your goals for getting the message out to the audience? You must have at least three specific_, measurable goals.

• What is your plan of attack? Provide at least one action item corresponding to each goal.

Requirements

• All questions must be answered in full.

• Any multimedia elements must be embedded using the embed functions on FSO. Simply pasting the embed code from a video or other element into the Discussion Board will not work.

• Do not copy and paste the questions from this document into the Discussion Board. This will be considered an attempt to subvert the word count requirements.

• All information must be properly attributed to the original sources. Hyperlinks must be included where appropriate.

• All posts must be free of any spelling, grammar or style errors.

Students will compare the U.S. health care system to a country of your
choice. Students may choose any country to submit for approval in Module 1. This assignment requires a
cover page with the title indicating the country you wish to compare to the U.S. health care system and 2 paragraphs explaining why this country is chosen.

Before you submit your country, make sure you are able to find at least three primary sources
with enough information to write a quality paper that meets the length requirements and for
comparing key indicators of the U.S. health care system to your choice country. Primary sources
are the WHO, NIH, CDC, OECD, the county’s national health care website, government websites, and so
on.

NOTE: There is a comprehensive database of health care statistics for 30 different countries, including
the U.S., from the Organization for Economic Co-operation and Development (OECD). This is an
international organization that collects economic and health care data. The database has 1,200 different
data elements, with a time series from 1960 to 2010. It is used by the World Health Organization, the
U.S., and other OECD reporting participants. The entire world accesses and utilizes this data to
determine what may be the most efficient and effective way to deliver health care. The OECD, HCQI data
may be used for your papers. It will show where these 30 developed countries are in healthcare services
and which of these countries are making progress. Click here or type the URL in the reference below
(OECD, 2011) into your browser.
Students may choose any other country outside of the 30 in the spreadsheet, as long as there are enough
quality references.

THEN

Using the course project template in Doc Sharing as a guide and the references found, prepare an outline
of the Term Paper (sample outline format below). The template is only a guide
and you do not have to write the paper verbatim from the outline. It will help you formulate the paper
outline, and guide you in your research and writing. An outline is very important because it helps you
organize research topics and write the paper. It also helps the flow of your paper, e.g., transitions from
one subtitle topic to the next. Each outline will vary depending on your research findings. Students will
submit Writing Assignment to the Dropbox by no later than Sunday 11:59 PM EST/EDT

Outline

I. Title Page

II. Introduction

III. Body of Paper

a. Topic Heading

i. SubTopic

1
1. Content

1
2. Content

2
3. Content

3
b. … and so on

IV. Conclusion

V. References

Before you submit your final draft to Chalk and Wire, you need to do a spelling and grammar check and
correct any content errors. Additionally, you will need to do a quality assurance check to ensure the
following:
1. Your introduction is concise and clear and reflects the paper’s content.
2. Topics and subtopics transition well throughout each section of your paper.
3. All concepts, quotes, numbers, statistics, graphs, and graphics are properly cited.
4. Each citation has a corresponding reference listed on the References page.
5. The conclusion is consistent with the paper’s content.
6. The title page, paper, in-paragraph citations, and reference page are all in the APA format. Before
submitting your final draft, check to make sure your paper meets all of the criteria identified in the
rubric.
Students will submit the Final Term Paper to Chalk and Wire no later than Sunday 11:59 PM EST/EDT.

Pay attention to all details.

Primary Task Response: Within the Discussion Board area, write 400–600 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas.

One of the first tasks in a software project is to have a software requirements elicitation process where the engineering agent can identify the customer’s needs and problems to be solved. The process to perform requirements elicitation is one of the most important tasks to be accomplished because if you fail to adequately capture the requirements, you will produce a system that does not work for the end-user. Provide the following in the discussion:

• Describe the interaction between the end-user and the developers that must take place to identify the proper user requirements.
• Describe the types of technical issues that will be experienced during these interactions and how these developer–client identified issues are often resolved.
• Identify the steps of the requirements engineering process and provide a 1-sentence description.

Responses to Other Students: Respond to at least 2 of your fellow classmates with a reply of at least 100 words about their primary task response regarding items you found to be compelling and enlightening. To help you with your discussion, please consider the following questions:

• What did you learn from your classmate’s posting?
• What additional questions do you have after reading the posting?
• What clarification do you need regarding the posting?
• What differences or similarities do you see between your posting and other classmates’ postings?

write a response to the following question based on this week’s content:

To address ethical issues you must first know what you believe and what you will and will not stand for. Once you have that firmly established then applying your personal ethics in your professional life becomes easier. Ethical decisions aren’t always black or white but they are rooted in who you are what you stand for.

Think about your personal set of influences, values, and moral compass. Based on the reading this week about personal value systems and how they can influence your ethical code, answer the following question:

Who are you, really?