*** PLEASE NO PLAGIARISM

*** PLEASE DO NOT CITE A BUNCH OF SOURCES AND CALL IT A PAPER

*** PLEASE FOLLOW INSTRUCTIONS

Assignment 4: Legal and Ethical Considerations in Marketing, Product Safety, and Intellectual Property

Due Week 9 and worth 300 points

You are a new associate at the law firm of Dewey, Chetum, and Howe. John, a former researcher at PharmaCARE, comes to your office. He has concerns about PharmaCARE’s use of AD23, one of the company’s top-selling diabetes drugs. Two (2) years ago, after PharmaCARE’s research indicated that AD23 might also slow the progression of Alzheimer’s disease, John and his team of pharmacists began reformulating the drug to maximize that effect. In order to avoid the Food and Drug Administration’s (FDA) scrutiny, PharmaCARE established a wholly-owned subsidiary, CompCARE, to operate as a compounding pharmacy to sell the new formulation to individuals on a prescription basis. CompCARE established itself in a suburban office park near its parent’s headquarters. To conserve money and time, CompCARE did a quick, low-cost renovation.

CompCARE benefited from PharmaCARE’s reputation, databases, networks, and sales and marketing expertise, and within six (6) months had the medical community buzzing about AD23. Demand soared, particularly among Medicare, Medicaid, and Veterans Affairs patients. Seeing the opportunity to realize even more profit, CompCARE began advertising AD23 directly to consumers and marketing the drug directly to hospitals, clinics, and physician offices, even though compounding pharmacies are not permitted to sell drugs in bulk for general use. To circumvent this technicality, CompCARE encouraged doctors to fax lists of fictitious patient names to CompCARE. PharmaCARE sold CompCARE to WellCo, a large drugstore chain, just weeks before AD23 was publicly linked to over 200 cardiac deaths.

As CompCARE and its new parent company enjoyed record profits and PharmaCARE’s stock price approached $300 per share, reports started surfacing that people who received AD23 seemed to be suffering heart attacks at an alarming rate. The company ignored this data and continued filling large orders and paying huge bonuses to all the executives and managers, including John, whose wife recently died from a heart attack after using AD23.

John has come to you with an internal company memo describing the potential problems with AD23, and information describing the company’s willingness “roll the dice” and continue to market the drug.

Your senior partner has asked you to write a memo outlining the following issues for review by the senior partners.

In preparation for this assignment, use the Internet or Strayer Library to research examples of intellectual property theft that occurred within the past two (2) years.

Write an eight to ten (8-10) page paper in which you:

1. Research three to five (3-5) ethical issues relating to marketing and advertising, intellectual property, and regulation of product safety and examine whether PharmaCARE violated any of the issues in question.
2. Argue for or against Direct-to-Consumer (DTC) marketing by drug companies. Provide support for your response.
3. Determine the parties responsible for regulating compounding pharmacies under the current regulatory scheme, the actions that either these parties or the FDA could / should have taken in this scenario, and whether PharmaCARE could face legal exposure surrounding its practices. Support your response.
4. Analyze the manner in which PharmaCARE used U.S. law to protect its own intellectual property and if John has any claim to being the true “inventor” of AD23. Suggest at least three (3) ways the company could compensate John for the use of his intellectual property.
5. Summarize at least one (1) current example (within the past two [2] years) of intellectual property theft, and examine the effect on that company’s brand.
6. Analyze the potential issue surrounding the death of John’s wife and other potential litigants against PharmaCARE as a result of AD23.
7. Specify both the major arguments that John can make to claim that he is a whistleblower and the type of protections that he should be afforded. Justify your response.
8. Use at least three (3) quality resources in this assignment. Note: Wikipedia is not an acceptable reference and proprietary Websites do not qualify as academic resources.

Your assignment must follow these formatting requirements:

• Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
• Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:

• Analyze and assess legal and ethical restraints on marketing and advertising, relative to both consumers and organizations.
• Analyze and evaluate laws and regulations relative to product safety and liability.
• Explore copyright laws and intellectual property rights and assess how well they balance competing interests.
• Use technology and information resources to research issues in law, ethics, and corporate governance.
• Write clearly and concisely about law, ethics, and corporate governance using proper writing mechanics.

*** PLEASE NO PLAGIARISM

*** PLEASE DO NOT CITE A BUNCH OF SOURCES AND CALL IT A PAPER

*** PLEASE FOLLOW INSTRUCTIONS

Your task will be to choose a cultural icon and analyze its significance in our society.

ASSIGNMENT REQUIREMENTS & SPECIFICATIONS:

• You will analyze the impact of a cultural icon on our society.
• The paper should be 4-5 pages of text, typed in Times New Roman 11 or 12-pt font, double-spaced with 1” margins. It must be a minimum of 4 pages. The Works Cited page is not included in the assigned page length.
• MLA style format and documentation for parenthetical citations and a Works Cited page are required.
• Utilize a minimum of (3) three academically appropriate secondary sources in addition to any primary source/s.

The icon I chose is Elvis Presley

paper will be discussing and analyzing these points:

• How does this cultural product contain or promote specific values?
• How is it representative of wider social assumptions that are reproduced and circulated and/or published, including the scope and method of circulation?
• How is the product experienced or interpreted?
• How does it contribute to and actively shape cultural ideals and expectations?
• How does it support or revise conventional ideas, practices, or expectations?
• How does it utilize symbolism to create meaning?
• How does it participate in influencing the formation of personal or group identity?
• What is its role in society?
• How does it adhere to conventions of a larger genre or category? (the “genre” may be action movies, men’s magazines, etc.)

This assignment consists of creating a website. I have already done a lot of steps but still need a home page and I need you to do the passing value from one page to another page by JavaScript.

My website is bike site. I have the product site and just need the homepage. Moreover I need to pass from one page to the other using JavaScript.

Here I attach you what I have so far and the full instructions.

file:///Users/Lulu/Downloads/proweb.html

The link here is the html of my website and in the attachment it is the css and the instructions for the project. Please contact me with any doubt.

1. Short Biography of the poet.
2. Discuss his/her major themes
3. List and explain 3 of his/her major works
4. Choose one of his/her poem
5. Historical context of the poem (experience surrounding the writing of the poem)
6. Summarize the poem
7. Your interpretation of the poem; details in the poem that support your interpretation
8. Discussion on the Elements of Poem
a. Setting
b. Voice – Narrator
c. Theme
d. Rhyme scheme
e. Figures of Speech
i. Metaphors
ii. Similes
iii. Alliteration
iv. Personification
f. The form of the poem
9. Remarks made by the poet’s contemporaries
10. Explain what this poem means to you?