MK 351 Park Difference Between Mass Marketing and Targeted Marketing Questions Business Finance Assignment Help

MK 351 Park Difference Between Mass Marketing and Targeted Marketing Questions Business Finance Assignment Help. MK 351 Park Difference Between Mass Marketing and Targeted Marketing Questions Business Finance Assignment Help.


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Introduction

This assignment provides opportunities to analyze the concepts learned in the unit. Work individually to prepare responses to the questions listed. The text should be your primary source of information.

Unit Learning Outcomes

  • ULO 1: Distinguish between targeted marketing and mass marketing and explain what led to the rise of each. (2)
  • ULO 2: Describe the ways in which markets are segmented. (2)
  • ULO 3: Explain why positioning is an important element when it comes to targeting consumers. (2)
  • ULO 4: Explain what repositioning is designed to do. (2)
  • ULO 5: Explain the various types of offerings marketed to individual consumers. (3)
  • ULO 6: Explain the branding decisions firms make when they’re developing new products. (3)

Directions

  • Your answers should show familiarity with the text and topics being covered in the unit.
  • Use the text, lecture notes, and/or PowerPoint as references
  • Each question response should consist of at least 150 words.
  • Responses should be free of typographical, spelling, and grammar errors.
  • Review the analysis assignment grading rubric and the marketing plan rubric on the Assignments and Grading page.

Due Date

    • By 11:59p.m., Sunday, CT

Questions

  1. Provide an explanation for the difference between mass and targeted marketing and give an example of each.
  2. How have companies such as JC Penney and Target tried to change their position (reposition their stores)?
  3. Explain the various types of offerings marketed to individuals and provide an example of each
  4. The text says that branding is much more than labeling or packaging. Provide some examples where you believe the product did not live up to the brand. Using examples to illustrate how consistency works, discuss how the offering and the desired brand image have to be consistent.
  5. By week six, you will complete a brief, marketing plan that follows the marketing plan rubric on the Assignments and Grading Page. Review this rubric and the marketing plan template in the files area (This template is for a much more extensive plan than the one you will write), and describe how you will segment your market for the product/service you have chosen for your marketing plan

Rubric

MK351 Analysis Assignment

MK351 Analysis Assignment

Criteria Ratings Pts

This criterion is linked to a Learning OutcomeDepth

6.0 to >5.31 pts

Excellent

Exceptional depth and breadth of responses (150 plus words/question)

5.31 to >4.71 pts

Proficient

Above average depth and breadth of responses (100-150) words/question)

4.71 to >4.11 pts

Sufficient

Average depth and breadth of responses (75-100 words/question.)

4.11 to >2.57 pts

Developing

Less than average depth and breadth of responses (50-100 words/question.)

2.57 to >0 pts

Needs Improvement

Very little depth and breadth of responses (Less than 50 words/question)

6.0 pts

This criterion is linked to a Learning OutcomeContent

10.0 to >8.92 pts

Excellent

Displays an exceptional familiarity with the text and topics being covered, and utilizes text//PowerPoint references.

8.92 to >7.92 pts

Proficient

Displays an above average familiarity with the text and topics being covered, and utilizes text/PowerPoint references.

7.92 to >6.92 pts

Sufficient

Displays an average familiarity with the text and topics being covered, and utilizes text/PowerPoint references.

6.92 to >5.92 pts

Developing

Displays less than an average familiarity with the text and topics being covered, and does not utilize text/PowerPoint references.

5.92 to >0 pts

Needs Improvement

Does not display a familiarity with the text and topics being discussed, and does not utilize text/PowerPoint references.

10.0 pts

This criterion is linked to a Learning OutcomeAnalysis

6.0 to >5.3 pts

Excellent

Presents an exemplary and thorough analysis; answers questions with logical, concise, and clear reasoning.

5.3 to >4.7 pts

Proficient

Presents an insightful and thorough analysis; answers questions with logical reasoning.

4.7 to >4.1 pts

Sufficient

Presents a thorough analysis; understandable answers to questions.

4.1 to >3.5 pts

Developing

Makes at effort at analysis, but reasoning is unclear or inconsistent; answers to questions are not thorough or consistent.

3.5 to >0 pts

Needs Improvement

Superficial or incomplete analysis or makes no effort at analysis; answers to questions are irrelevant or incomprehensible.

6.0 pts

This criterion is linked to a Learning OutcomeGrammar and Spelling

3.0 to >2.7 pts

Excellent

Exceptional use of proper grammar and free of all typographical errors and spelling mistakes.

2.7 to >2.4 pts

Proficient

Proper use of grammar and free of typographical errors and spelling mistakes.

2.4 to >2.1 pts

Sufficient

Less than proper use of grammar and free of typographical errors and spelling mistakes.

2.1 to >1.8 pts

Developing

Less than proper use of grammar and a few typographical errors and spelling mistakes.

1.8 to >0 pts

Needs Improvement

Many noticeable grammar, spelling, and typographical errors.

3.0 pts

Total Points: 25.0


Please make sure you answer question #5

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MK 351 Park Difference Between Mass Marketing and Targeted Marketing Questions Business Finance Assignment Help[supanova_question]

Ohio State University The Role of Freedom Essay Humanities Assignment Help

Overview

For the second essay, we focus on several texts, incl. children survivor stories, Still Alive, and several of the films viewed since the last essay, incl. The Boy in the Striped Pajamas, Europa Europa, The Pawnbroker and The Invisibles, which have all been concerned with the process of loss, hiding, and reclamation of identity. You have also made some initial thoughts on what it means to be free, under what circumstances does it become a challenge or a danger to be authentic? Which scenes or passages of these texts (incl. films) have challenged or strengthened your beliefs/convictions about the role freedom plays in the ability to express your authentic being, to know who you are, and express your identity?

I am attaching a picture from the book I’m Still Alive. You can use any quote from this page. For the other two sources you may use any scene from the movies: “The Boy in the Striped Pajamas”, “Europa Europa”, “The Invisibles”, “The Pawnbroker”

Directions

  • Write a 400-800 word essay that answers the prompt – avoid summarizing and focus on an analysis of representation/ aesthetics and personal reflection/ development. Please write the word count at the top of the essay.
  • Please remember that this should include an analysis of specific scenes/passages and will require you to cite supporting evidence through specific examples from Still Alive as well as one film and one other text (film or literature).
  • Examples from written texts should be cited in MLA style, and you should include a Works Cited page. For the purposes of this essay, you should include films in your Works Cited list, but you do not need to include in-text citations for these.

What to Include

  • An analysis of the content (i.e. topics, views, and opinions) and how it interacts with your own beliefs.
  • An analysis of the form (i.e. structural, aesthetic, and linguistic choices) and its impact on your impression of the event.
  • Include scenes/passages from three texts to illustrate your argument. One must be Still Alive. and one must be a film.


TIPS

  • Begin with your definition of what your concept of freedom is and how it is challenged in the texts.
  • Ask a question of each text you want to include and then attempt to answer it. Keep the focus on a single element – the question that includes an explanation of how and why.
  • You don’t have to agree with me! You may experience and interpret the texts differently, just provide and explain your evidence from the text that supports your interpretation.

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ECON 201 SEU Macroeconomics Personal Consumption Taxes Discussion Economics Assignment Help

When taxes induce people to change their behavior—such as inducing Jane to buy less pizza—the taxes cause deadweight losses and make the allocation of resources less efficient. As we have already seen, much government revenue comes from the individual income tax in many countries. In a case study in Chapter 8, we discussed how this tax discourages people from working as hard as they otherwise might. Another inefficiency caused by this tax is that it discourages people from saving.

Consider a person 25 years’ old who is considering saving $1,000. If he puts this money in a savings account that earns 8 percent and leaves it there, he would have $21,720 when he retires at age 65. Yet if the government taxes one-fourth of his interest income each year, the effective interest rate is only 6 percent. After 40 years of earning 6 percent, the $1,000 grows to only $10,290, less than half of what it would have been without taxation. Thus, because interest income is taxed, saving is much less attractive.

Some economists advocate eliminating the current tax system’s disincentive toward saving by changing the basis of taxation. Rather than taxing the amount of income that people earn, the government could tax the amount that people spend.

Under this proposal, all income that is saved would not be taxed until the saving is later spent. This alternative system, called a consumption tax, would not distort people’s saving decisions.

Various provisions of the current tax code already make the tax system a bit like a consumption tax. Taxpayers can put a limited amount of their saving into special accounts—such as Individual Retirement Accounts and 401(k) plans—that escape taxation until the money is withdrawn at retirement. For people who do most of their saving through these retirement accounts, their tax bill is, in effect, based on their consumption rather than their income.

European countries tend to rely more on consumption taxes than does the United States. Most of them raise a significant amount of government revenue through a value-added tax, or a VAT. A VAT is like the retail sales tax that many U.S. states use, but rather than collecting all of the tax at the retail level when the consumer buys the final good, the government collects the tax in stages as the good is being produced (that is, as value is added by firms along the chain of production). Various U.S. policymakers have proposed that the tax code move further in direction of taxing consumption rather than income. In 2005, economist Alan Greenspan, then Chairman of the Federal Reserve, offered this advice to a presidential commission on tax reform: “As you know, many economists believe that a consumption tax would be best from the perspective of promoting economic growth—particularly if one were designing a tax system from scratch—because a consumption tax is likely to encourage saving and capital formation. However, getting from the current tax system to a consumption tax raises a challenging set of transition issues.”

Q1: What should be taxed – Personal Income or Personal Consumption and why? Provide your opinion based on the case given below. (200 words)

Q2: How may it affect Saudi Economy if an income tax is imposed in KSA?(200 words)

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MBI 111 Miami University Infectious Disease PSA Campylobacter Paper Science Assignment Help

Infectious Disease Public Service Announcement

It is important that the PSA flow nicely—it would be best NOT to look like individual work that was simply pasted together!

In addition, each group will be required to answer the following questions:

  1. Discuss why your team is interested in addressing this problem?
  2. What is your target audience (the group/population you want to educate?
  3. Why does this group need to hear your message?
  4. What is the basic message you will be attempting to convey?
  5. What are the key things that people need to know about this disease?

We have decided on the theme

We chose Campylobacter

Why we chose it: We found it super interesting that water which is something that we need the most can kill you the easiest if it’s not clean so we looked at water borne diseases.

Our target audience is: people who study aboard

The basic message would be : Prevention and awareness since it is very under reported

Symptoms: Diarrhea, Nausea, Stomach Cramps, Vomiting, Temporary Paralysis, Could Possibly Spread to Blood Stream.

Please help us make an excellent PSA.

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Coastal Carolina Occupational Safety and Health Administration Recommendation Report Writing Assignment Help

The report writer (i.e. the student) makes recommendations to the author(s) of her/his basis document(s) on how to improve the technical writing errors or issues the document writers made.

This is done by making a comparison between the error and the suggested correction, with an explanation of why or how the recommendation improves the document author’s original text.

With my letter of transmittal and progress report. I completely did wrong. Didn’t talk about what the author could to to improve their technical writing. So I need someone who is willing to get me a 100% on this and help me change everything to make it correct.

You will see my progress report. It’s completely done all wrong and needs to explain to the author of the document on how they can improve there technical writing errors.

My topic is on health for this. So anything is the “OSHA” website. then your talking about how that author can make their writing better.

Here are pages you can read for a better understanding on technical writing.

  1. STC pp. 269–270, comparisons
  2. STC pp. 80–111, recommendation reports
  3. STC pp. 42–46
  4. 102, 104
  5. STC pp. 47–54
  6. STC pp. 139–144
  7. STC pp. 139–144

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Paine College Drug Prevention Programs Research Paper Humanities Assignment Help

Research the various drug prevention programs (family-based, school-based, etc.) utilized today and examine why some programs have been more successful than others in fighting drug abuse. Follow the guidelines below for submission of the assignment. Additional guidance on how this paper and other course requirements will be graded will be provided through course updates and email communications.

The paper must be a minimum of 3 pages in length, excluding the title and reference pages.

  • Use Times New Roman or Arial 11-point font, double-spaced with proper grammar.
  • Completely document references using APA format (text citations and reference page).

Submit Assignment 1 via the Assignment basket no later than Sunday 11:59 PM EST/EDT. (This Assignment will be linked to Turnitin.) The percent of match for this assignment must be below 20%. A match above 35% will result in an automatic F.

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Assessments and Results of the Grade Point Average Questions Writing Assignment Help

I’m working on a communications presentation and need an explanation to help me understand better.

i need 3 assignments

1- answer 19 questions

2-presentation between 7 to 10 minutes

3- outline for presentation


Persuasive Speech Preparation Worksheet

Name _____________________________________Section ______________________________________

1. What is the topic of your speech? ________________________________________________________________________________________________________________________________________________________

2. Are you speaking on a question of fact, value, or policy? ______________________________________________________________________________________________________________________________________

3. What is your specific purpose statement? ________________________________________________________________________________________________________________________________________________

_4. Can you answer yes to all the questions on the Specific Purpose Checklist found in your textbook? _________

5. Is your speech meant to achieve passive agreement or immediate action from your audience? _______________________________________________________________________________________________________

6. What is your central idea? ______________________________________________________________________________________________________________________________________________________________

7. Can you answer yes to all the questions on the Central Idea Checklist found in your textbook? ____________

8. What is the target audience for your speech? How will you adapt your speech to be persuasive to your target audience? Be specific. __________________________________________________________________________________________________________________________________________________________________

_9. What method(s) of gaining attention do you use in the introduction? ___________________________________________________________________________________________________________________________

10. How do you establish your credibility in the introduction? ___________________________________________________________________________________________________________________________________

11. Write the preview statement you will use in your introduction. ______________________________________________________________________________________________________________________________

_12. Can you answer yes to all the questions on the Speech Introduction Checklist found in your textbook? _____

13. What method of organization do you use in the speech? ____________________________________________________________________________________________________________________________________

14. State in full sentences the main points to be developed in the body of your speech. _______________________________________________________________________________________________________________

15. Can you answer yes to all the questions on the Main Points Checklist found in your textbook? ____________

16. What supporting materials do you use in developing each main point? Be specific. ________________________________________________________________________________________________________________

17. Can you answer yes to all the questions on the Evidence Checklist found in your textbook? ______________

18. What steps have you taken to answer potential objections that your audience may have to your position? Be specific. _______________________________________________________________________________________________________________________________________________________________________________

19. What method(s) of reinforcing your central idea do you use in the conclusion? ______

Persuasive Speech Outline Template Length: 7-10 minutes

Title:______________

Exact purpose: To convince the audience that. . . (complete this statement)(Although it is the first part of your outline, DO NOT begin your speech delivery by stating your exact purpose. The first thing you say should be your attention grabber.)

I.INTRODUCTION

A. Attention Grabber: (Statement to wake the audience up/ make sure they are listening!)

B. Thesis: (Tell listeners what action you want them to take—OR—how you want them to think.)

C. Qualification: (Tell listeners your personal experience with your topic, making you qualified to affect their opinions about it. Answer their question of why they should listen to you.)

II.BODY

A. Reason 1: (Tell one reason why listeners should act or think the way your thesis suggests.)

i.Example 1—Support for reason given above.

ii.Example 2—Support for reason given above.

iii.Example 3—Support for reason given above.

TRANSITION SENTENCE: (Smoothly connect Reason 1 with Reason 2)

B. Reason 2: (Give listeners a second reason why they should act or think as you want them to.)

i.Example 1—Support for reason given above.

ii.Example 2—Support for reason given above.

iii.Example 3—Support for reason given above.

TRANSITION SENTENCE: (Smoothly connect Reason 2 with Reason 3.)

C. Reason 3: (This should be your STRONGEST argument. Tell listeners the most important reason why they should act or think the way you want them to.)

i.Example 1—Support for reason given above.

ii.Example 2—Support for reason given above.

iii.Example 3—Support for reason given above.

SIGNAL THE WRAP UP! (Move smoothly from Reason 3 to the conclusion of your speech.

III.CONCLUSION

A. Summary: (Briefly remind listeners why they should agree with your position.)

B. Memorable Ending/Audience Challenge: (End with a powerful closing thought or recommended course of action.)

C. Thank Audience for Listening





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San Diego University Interpersonal Communication Reflective Analysis Paper Writing Assignment Help

I’m working on a communications writing question and need an explanation to help me understand better.

You may choose to write about topics such as: a set of work-related experiences you have had in the past in which you did not communicate as effectively as you would have liked to (i.e. getting into arguments, unclear communication with co-workers that resulted in mistakes being made, being misperceived by a supervisor because of something you said or how you.hus, there should be two distinct parts to your paper: 1.) Your reflective analysis and 2.) Your plan for improvement. The first section, the reflective analysis, will make up the bulk of your paper. In this section, make sure to explain what aspects of your own interpersonal communication style you are analyzing by providing relevant examples. In the second section, your plan for improvement, you should provide a minimum of three specific ways you plan to improve your communication with others

1. Your ability to support your analysis through the use of relevant examples2. Your ability to connect classroom learning to your own patterns of communication3. The application of appropriate communication concepts and/or terminology from lecture or the textbook4. The demonstrated ability to think critically about your communicative style and to create a specific plan for improvement (quality of your writing/insights)5. Proper grammar, spelling, and overall format. Therefore, in this assignment you will be required to write a 4 page paper analyzing your own patterns of interpersonal communication

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Southeastern Community College Area with Highest Health Problems Discussion Engineering Assignment Help

I’m working on a civil engineering question and need support to help me study.

Hi i need help with a Wastewater Treatment & Recycling Project the project task is to design a water treatment plant that produces drinking water from a given
resource with a known quality (ie the raw water quality will be provided). The
treatment plant is expected to utilize the following processes a. coagulation, flocculation,
b. sedimentation,
c. filtration,
d. disinfection and
e. adsorption (or an equivalent process) (if needed) the design should also include the purpose, description operation, and
performance of each process guidelines for the treatment of each process is provided with this project
brief. See Appendices

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ENGL 1302 HCC The Making of Moral Person Critical Thinking Discussion Writing Assignment Help

I’m working on a writing question and need a sample draft to help me understand better.

CRITICAL THINKING PAPER 5: THE MAKING OF MORAL PERSON

EDUCATION (LEARNING VIRTUES) VS PRACTICE (DOING VIRTUOUS ACTS)

We believe in the role of education as important in changing our lives. We love to hear good words, nice examples, nourishing stories of good people, and mostly hearing stories of lives of saints and heroes. THIS IS PART OF LEARNING VIRTUES. It was so true during the time of Plato, the teacher of Aristotle, who had always emphasized to his students in the early Greek civilization (around 3rd Cent/4th Cent BCE) to know THE GOOD and THE TRUTH, thus, Plato emphasized: “TO KNOW THE GOOD MAKES ONE DO THE GOOD and IGNORANCE OF THE GOOD MAKES ONE DOES EVIL.?

However, we are also hearing from ARISTOTLE’S SIDE, the student of Plato, THAT KNOWLEDGE OF THE GOOD DOES NOT GUARANTEE OF DOING THE GOOD. FOR TODAY’S EXPERIENCE, many professionals, intellectuals, good leaders, mostly educated individuals (including teachers) from all folks of life have committed crimes, immorality, mistakes, and even violate the call of the good life. HENCE, no guarantee of moral life thru education. WE NEED HABITUATiON—the repeated practice of good life to become MORAL PERSON FIRST….thus practice, practice and practice of moral action/s daily all of our lives.

WHAT IS IT TO BE MORAL? OR ETHICAL?

1. DO YOU ADHERE PLATO’S ARGUMENT ABOVE? OR DO YOU ADHERE ARISTOTLE? Why?

2. IF YOU ARE ARISTOTLE, HOW WILL YOU CHANGE THE ATTITUDE OF THE CHILD USING THE PRINCIPLE IN VIRTUE ETHICS CALLED HABITUATIONS. What is its importance today? What do you think, if everyone is virtuous, will it make a difference for people in society? Comment on this…

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MK 351 Park Difference Between Mass Marketing and Targeted Marketing Questions Business Finance Assignment Help

MK 351 Park Difference Between Mass Marketing and Targeted Marketing Questions Business Finance Assignment Help

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